Founder and CEO Marianne,

working at a factory in China

Our story

Marianne was shopping in London, when she realised that she knew nothing about the people who made the clothes she was buying.

 

In 2013 a clothes factory famously collapsed in Bangladesh, crushing over 1,000 people to death and costing the world’s biggest brands millions. “I thought to myself, how could this happen, and how can we stop anything like this from happening ever again?”

 

This kickstarted a journey into the heart of the global supply chain, that has involved accidentally becoming a journalist interviewing some of the biggest names in fashion, and ended up in Marianne working at a factory in China alongside the people making her clothes.

 

At the factory, Marianne realised workers didn’t trust her to open up, but as she spent time alongside them she earned their trust and became friends. Loneliness is a big issue and managers are under a lot of pressure so workers often leave due to poor communication skills.

 

She linked up with  leaders in the field for support and from this deep understanding of worker needs, as the team grew KNO’s mission became about building community for workers. This was the key to gathering constant and real data insights for brands.

 

The vision remains to humanise the global supply chain, so that anyone anytime can know the story of the people making their products.

 

Including You.

Vision

To humanize the supply chain

We imagine a world where anyone anytime can know the story of the people who made their products, including you.

For those willing to make a difference every day, KNO guarantees a safe-for-all supply chain by connecting each of us with one worker, one factory, one human at a time.

Mission

To have real-time relationship with 10,000,000 factory workers globally

Advisors

Rosey Hurst

Rosey is the Founder and CEO of Impactt: the leading consultancy helping businesses do what's good for workers since 1997. They have offices in 10 countries with a specialisation in ethical trade. They work with many of the recognised large retailers and have reached over 1.5m workers globally.

She founded Sedex and the Local Resources Network, pioneered and normalised the use of participatory techniques in China, and devised and launched the Benefits for Business and Workers Programme in India, Bangladesh and Myanmar.

Patrick McKeller

Patrick was previously VP of Improvement Services at ELEVATE Global, leading business sustainability solutions provider. He has worked with a variety of stakeholders including CEOs, buyers and vendors. 

Prior to joining ELEVATE, Patrick spent six years working in the footwear industry as the Director of Sourcing Logistics and Compliance for a major U.S. footwear organization. During his time there, he oversaw all CSR, logistics, and quality control efforts.

Sina Farzaneh

Sina is CEO of Pullpath, the leading pull communications platform globally. He co-founded Advocacy, which became one of the top 4 hottest digital agencies in China and the most awarded WOM (Word of Mouth Marketing) agency in the world within 4 years.

 

He is the Member Experience Director of the Entrepreneurs' Organization (EO) North Asia, and previous Professor of Marketing at Fudan University. 

Andreas Kim

Andreas was previously President, Greater China of Lectra, Global IT provider for the fashion/ apparel supply chain. 

He was a Founding Board member of GAFTI, now incorporated with the SAC (Sustainable Apparel Coalition). He was also Director of Sales at Tektronix, Senior Strategy and Program Manager at Sun Microsystems and Software Team Leader at Texas Instruments. He is a Graduate of Purdue University. 

Investors and Funding

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